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Anca Baker – Bath Spa University

Personal statement

Anca is the Economics Pathway Lead and Senior Lecturer in Business and Management. She is Module Leader for the Level 4 Economics and Globalisation, the Level 6 Cross-Cultural Management in International Business, and the Level 7 Governance, Ethics and Risk Management modules. Also teaching on the Level 4 Managing Data, having previously taught on a range of modules within the Business School.

Anca joined Bath Spa University as Associate Lecturer in October 2017 having previously conducted research and worked as a Seminar Leader for Business Economics at University of Bath.

Anca is enthusiastic about the topics she teaches, and is a communicative lecturer who strives to create a trusting and open environment in her classrooms. She takes every opportunity to link theory to practical examples and case studies, to ensure her students can truly connect to the topics discussed.
Anca's research bridges the gap between Management and Psychology and she is currently conducting research into cognitive bias and cognitive management. Her previous work and research have directly contributed to her ever growing passion for this topic, which explores the ways in which both positive and negative cognitive bias can lead to suboptimal decision making. This is particularly an issue when faced with making decisions about new technology adoption projects.

Academic qualifications

  • Interdisciplinary PhD (in progress) - Bath Spa University
  • Postgraduate Certificate in Higher Education - Bath Spa University
  • MSc, Economics and Policy of Energy and the Environment - UCL
  • BSc (Joint Hons.), Economics with International Relations - Oxford Brookes University

Professional memberships

  • Graduate member - The Energy Institute
  • Fellow of the Higher Education Academy (FHEA)

Areas of expertise

  • Business economics
  • Cognitive management
  • Environmental economics
  • People management
  • Research methods

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