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Katie Friedlander-Boss – Bath Spa University

Personal statement

Katie has been a lecturer for nine years in a variety of institutions, including Conde Nast College of Art and Design, London College of Fashion and Westminster University.

She specialises in Fashion Marketing, with industry experience for multi-chain fashion brands in visual merchandising. With a research background in retail design and experiential marketing, Katie won a Purple Apple Retail Award for her MA retail design concept.

More recently, Katie has worked with her partner as a consultant for start-up fashion brands, taking them through the design, sourcing and marketing process, ready for launch. She also advises on brand alignment for ethical and sustainable fashion brands.

Katie's current research interests relate to fashion, film and marketing.

At Bath Spa University, Katie is a Senior Lecturer and contributes to a variety of topics and pathways within Bath Business School.

Academic qualifications

  • Fellow of the Higher Education Academy (FHEA)
  • MA Fashion, Merchandise and Management
  • PGCE
  • BA (Hons).

Other external roles

  • Creativity
  • Marketing
  • Events
  • Entrepreneurship
  • Business and organisation.

Areas of expertise

  • Fashion marketing
  • Visual merchandising
  • Retail design.

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