Rachel's practice is based on ephemeral, site-specific text installations. The texts are architecturally and temporally sensitive pieces to be contemplated as statements, poetic observations or instructions. She chooses transit spaces that people move through routinely, highlighting the physicality of reading and exploring the difficulties of engaging with an audience that is passing through a space rather than arriving at a destination and has its focus elsewhere.
Comprising a single word, the text is disrupted by the site’s architecture to slow the process of reading down and so engaging the viewer in the moment. The reading of the text requires effort - physically and mentally. Through the use of extremes of scale the words are to be discovered. As single words they have no imposed narrative allowing the viewer to link the word, the site andtheir selves in whatever manner they desire. Meditative in concept, the intention is that reading and contemplation of the word reconnects the viewer’s physical, mental and emotional states.
The choice of word derives from the site--from its history and its future. The word is chosen to be open, lyrical and multi-layered rather than closed and directional. The single word utilises the language of notices however, unlike common notices the word directs attention onto itself. The choice of word evolves during site visits and through research into the site. Formal aspects
(colour, size and font) of the installations derive from these visits and research. The work is impermanent with materials either disposed of or rubbed out after display.
- MA, Fine Art Studio Pracice - UWE
- BA, Art and Visual Culture - University of West of England (UWE)
- BSc, Chemical and Process Engineering - Herriot Watt University, Edinburgh
- Fellow - Higher Education Academy (FHEA)
- Chartered Engineee
- Member - Design History Society
Other external roles
- Associate Lecturer, Visual Culture - UWE
Areas of expertise
- New forms of labour in the creative economy
- Changing role of analogue techniques and of-the-hand design practices
- Celebrity image creation and reality fame
- The 'massification' of luxury and its links to social media.