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Media Communications and Publishing

BA (Hons)

Undergraduate degree - combined honours

BA (Hons) Media Communications and Publishing
Bath School of Art, Film and Media, School of Writing, Publishing and the Humanities
Campus or location
Newton Park and Locksbrook Campus
Course length
Three years full time, or four years full time with professional placement year. Part time available.
UCAS codes
Institution Code: B20
Course Code: PP34 or S149
Campus Code: A,BSU

Entry requirements

We accept a wide range of qualifications for entry to our undergraduate programmes. The main ones are listed under 'Typical offers' in the main column below. For combined courses, please check both subjects. If your qualification is not listed, please email with your specific details.

Turn your passion for communication into a practical publishing skill set. Learn to shape stories into ideas for print, digital, and beyond with this media and publishing degree.

  • Prepare for a professional career in the thriving communications sector – whether in publishing, marketing, PR or education.
  • Learn the skills you need to succeed in the ever-changing world of media publishing, such as copy-editing, magazine production, marketing strategy, content creation, and using the Adobe Creative Suite.
  • Gain real-world experience: respond to industry briefs and manage projects.

University of the Year for Social Inclusion

Sunday Times Good University Guide, 2024

#2 in the South West Overall

for Communication and Media Studies (Complete University Guide, 2024)

#10 in UK

for Satisfied with Teaching in Journalism (Guardian University Guide, 2024)

#12 in the UK

for Teaching Quality in Communication and Media Studies (Sunday Times Good University Guide, 2024)

UK top 20

for Satisfaction with Teaching in Media and Film Studies (Guardian University Guide, 2024)

#23 in the UK

for Student Satisfaction in Communication and Media Studies (Complete University Guide, 2024)

Our Media Communications and Publishing degree has been designed to enable you to become a highly-skilled, agile and creative communicator.

Throughout your studies, you’ll be introduced to all forms of media, such as film, television, social media, books and magazines, and you’ll learn to meet the opportunities and challenges of publishing in the 21st century.

You’ll be encouraged to take an innovative approach to your work, whether in print or digital, or in emerging technologies such as immersive media.

During the course, you’ll have the chance to work with real clients on marketing campaigns, social media content, magazine and book production, as well as journalistic and feature article writing. You’ll graduate with industry experience and an impressive professional portfolio of work to show prospective employers.

You’ll learn how to rethink media communications for social change, studying online influencers, diverse forms of representation, and the ethics of social media platforms.

In your final year, you’ll get the chance to work with a selection of outside clients, as well as join The Studio in Bath, the University’s new city-centre innovation hub for creative media technology. 

You'll have access to key industry resources such as Nielsen Bookscan, where you can explore book sales data and monitor consumer trends.

As we’re an Adobe Creative Campus, you’ll have access to the Adobe Creative Suite, giving you access to industry-standard programmes as part of your studies.

Why study media and publishing?

Studying a combined media communications and publishing degree will equip you with the  skills and experience you need to meet the challenges and opportunities of publishing in the 21st century.

You’ll explore the workings of modern media and communication, and gain an in-depth understanding of the media and publishing industries. You’ll develop your creative communication skills across a variety of media, from books and magazines to innovative apps, websites and social media.

The course has been designed with employability in mind, offering the chance to gain the practical skills and experience that will enable you to pursue a career in your chosen field of communications and publishing, whether in books and magazines, social media, marketing, or immersive media.

What you'll learn


You’ll gain an in-depth understanding of how modern media and communication works, develop the skills to create attention-grabbing content, and share it across the latest media and publishing platforms. 

Throughout your degree you’ll develop the skills to create impactful marketing strategies and campaigns, eye-catching social media content, feature articles in print and online, and explore the use of emerging technology in publishing.

You’ll learn about the publishing industry in all its forms, and get involved in the entire process of publishing both digitally and in print, from design to editing to proofreading.

Course structure

Year one
In your first year you’ll learn how to research audiences, and how to inspire and change perceptions through media.
You’ll gain an overview of the publishing industry, with a focus on book publishing, and find out more about how the industry works, and the different roles within it.

You’ll also be introduced to the Adobe Creative Suite, and learn how to use it to enhance your studies.

Year two
There will be a focus on practical skills this year. You’ll produce social media marketing materials for clients and companies, and take an in-depth look at marketing in the book industry, as well as book design and production. You’ll also build on your Adobe skills to produce professional-standard marketing content, and have the chance to work on industry projects with clients.

Optional modules cover media ethics, digital storytelling, media making, text editing and magazine publishing.

Year three
Look ahead to your life after graduation. In your final year, you’ll work beyond the borders of the University, focusing more on practical applications for your business and communication skills. 

You’ll get to join The Studio, our innovation hub for creative media technology, and produce a large-scale communications campaign directed at the type of employer you would like to target. 

You’ll also work with outside clients on publishing projects encompassing all aspects of the industry, from marketing to book creation.

How will I be assessed?

Your assessments are designed to help you build a portfolio that you can take into your career. On some modules you’ll produce digital media campaigns, feature articles and social media content, while elsewhere you’ll deliver presentations and research reports.

How will I be taught?

You’ll be taught by a team of experienced researchers, creative media practitioners and publishing experts. 

Most modules use a mix of lectures and small group seminars, skills labs and creative workshops. We also invite experts from across arts and cultural sectors to talk about their experiences, and visiting media publishers will offer insights from the front line of contemporary publishing.

You’ll have the opportunity to take part in visits to local media businesses to give you a real-world grounding.

Ongoing tutor feedback and workshop exercises will help you to develop your work to a high level.

You'll learn to be adept at project management, whether for a particular story you’re working on, or for a larger project.

Throughout the course, you’ll work to briefs set by your tutors or industry collaborators, or your own negotiated briefs.

To find out more about how we teach and how you'll learn, please read our Learning and Teaching Delivery Statement.

"Media Communications at Bath Spa is so much more than a course: it’s a community of students and staff coming together to develop new ways of communicating media to audiences. Students are given the creative freedom to build a powerful portfolio of communications, digital marketing, journalism and social media content. I found my passion in journalism, but also explored website building, crafting an Alternate Reality Game, photo and video editing, blog writing and social media - the skills from which I'll carry forward in both my personal and professional life."

Amber Wisteria, Media Communications Graduate, 2022


Work placements, industry links and internships

A unique aspect of this degree is that all final-year students will also join The Studio, Bath Spa University’s brand-new city-centre hub for creative media technology. aug

You’ll also get to work on live industry briefs and projects for clients, helping you build a professional portfolio.

You can also work on the student-led Milk Magazine.


Our Media Communications and Publishing course is designed for those looking to succeed within and across the ever-growing communications and publishing industries, developing much sought-after skills in print and digital content creation, marketing, creative strategy, PR, journalism and social media management.

Our graduates are employed as editors, marketeers, social media content creators and managers, journalists, copywriters, web and graphic designers, magazine designers, and audiobook producers.

Media Communications and Publishing graduates have gained employment in numerous media, marketing and publishing companies including; ITV, The Social Shepherd, Komedia, Penguin Random House, Oxford University Press and Future Publishing.

Study abroad

As part of your degree, you could study abroad on a placement at one of Bath Spa’s partner universities.

Global Citizenship

If you’re a full-time undergraduate student starting your first year at Bath Spa University, you can apply for the Certificate in Global Citizenship, which you’ll study alongside your degree.

You’ll gain global awareness and add an international dimension to your student experience, and funding is available. On successful completion of the programme, you’ll be awarded a Certificate in Global Citizenship. This is in addition to your degree; it doesn’t change your degree title or results.

"Over three fantastic years I was taught key industry skills and the business side of the industry. I left with a fantastic portfolio that is wowing employers!"

Tom Williams, BA (Hons) Creative Writing and Publishing graduate

Professional placement year


This optional placement year provides you with the opportunity to identify, apply for and secure professional experience, normally comprising one to three placements over a minimum of nine months. Successful completion of this module will demonstrate your ability to secure and sustain graduate-level employment.

By completing the module, you'll be entitled to the addition of 'with Professional Placement Year' to your degree title.


Before your Professional Placement Year, you'll work to secure your placement, constructing a development plan with your module leader and your placement coordinator from our Careers and Employability team.

How will I be assessed?

On your return to University for your final year, you'll submit your Placement Portfolio, detailing your development on your placement.

Facilities and resources

Where the subject is taught

You'll be taught at our Newton Park campus, which is located on the edge of Bath and offers a blend of modern and eighteenth-century buildings, with good access to the city while being nestled in the countryside. From your lectures, you’ll be able to visit the library, the Students’ Union, and access our student information and support teams, as well as many of our cutting edge facilities

  • Our Library offers a wealth of learning resources including books, journals, DVDs and an extensive range of electronic services. Our Subject Librarians for Media Communications and Publishing provide subject-specific support, including help with research.
  • ASk (Academic Skills) provides support for your academic work, including feedback on written drafts and other help with academic writing.
  • Our Virtual Learning Environment provides online access to learning materials such as lecture slides, assessment information, discussion boards and other resources. 
  • The Careers team run networking events and advisory workshops that explore your future options and the essentials of the job application process. They help you get experience by assisting with your search for work placements and paid part-time jobs while you're studying. When you're ready to progress into your chosen career, they can help you secure graduate-level employment, freelance opportunities, and funding for your own business ideas. Career support continues for years after you graduate with the dedicated Grad Support Unit.
  • You’ll have free access to thousands of business, design and tech courses online via LinkedIn Learning.
  • If English isn't your first language, our English Language Unit can help you improve your English, reach your full potential and boost your confidence.
  • Our Student Wellbeing Services are available to support you through your learning.
  • You’ll have access to Apple Macs to use for your work, in our dedicated Mac Lab.


2024 entry
Student Annual tuition fee
UK full time £9,250
UK part time £4,625
International full time £16,675

Professional Placement Year

During the placement year, the fee is reduced to 20% of the full time fee. This applies to UK and EU/International students.

  • UK: £1,850
  • International: £3,335

Interested in applying?

What we look for in potential students

We're looking for students with creative flair - enthusiastic team players who share our passion for media in all its forms, who are full of ideas of new and innovative ways to communicate with audiences, and want to learn how to make them happen. You’ll need to have great attention to detail, as we place emphasis on producing professional-standard work.

You should be inquisitive and willing to challenge yourself, and others, and to question shared assumptions. We value creative thinking, but also place an emphasis on being socially conscious about issues like race, inequality and representation in the media.

Typical offers

We accept a wide range of qualifications for entry to our undergraduate programmes. The main ones are listed below:

  • A Level – grades BBB-BCC preferred.
  • BTEC – Extended Diploma grades from Distinction Distinction Merit (DDM) to Distinction Merit Merit (DMM) accepted in any subject.
  • T Levels – grade Merit preferred.
  • International Baccalaureate – a minimum of 32 points are required.
  • Access to HE courses – typical offers for applicants with Access to HE will be the Access to HE Diploma or Access to HE Certificate (60 credits, 45 of which must be Level 3, at Merit or higher).

If you don’t meet the entry requirements above, we may be able to accept your prior learning or experience from outside of formal education. See our Accreditation of Prior Learning (APL) page to learn more.

English Language Requirements for International and EU Applicants

IELTS 6.0 - for visa nationals, with a minimum score of IELTS 5.5 in each element.

Course enquiries

For further information about the programme or entry requirements, please email us at

How do I apply?

Ready to apply? Click the 'apply now' button in the centre of this page.

Need more guidance? Head to our how to apply pages.

Course leader (Media Communications): Conrad Moriarty-Cole

Course leader (Publishing): Neil Baber

Three year course
With placement year

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